Privacy Policy

1. Introduction

RouteEasy Ltd ("we", "our", or "us") is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our services, or interact with us.

This policy applies to all information collected by RouteEasy Ltd through our website, mobile applications, and any related services, sales, marketing, or events.

2. Information We Collect

2.1 Personal Information

We may collect personal information that you voluntarily provide to us when you:

• Request quotes for our services
• Register as a partner or haulier
• Contact us for customer support
• Subscribe to our newsletter or marketing communications
• Fill out forms on our website

This information may include:

• Name and contact information (email, phone, address)
• Company information and business details
• Vehicle and fleet information
• Insurance and licensing details
• Financial information for payment processing
• Any other information you choose to provide

2.2 Automatically Collected Information

When you visit our website, we may automatically collect certain information about your device and usage patterns, including:

• IP address and location data
• Browser type and version
• Operating system
• Pages visited and time spent on our site
• Referring website addresses
• Cookies and similar tracking technologies

3. How We Use Your Information

We use the information we collect for various purposes, including:

• Providing and maintaining our transport and logistics services
• Processing quotes and service requests
• Managing partner and haulier relationships
• Communicating with you about our services
• Processing payments and managing accounts
• Improving our website and services
• Sending marketing communications (with your consent)
• Complying with legal obligations
• Protecting against fraud and ensuring security
• Analyzing usage patterns and trends

4. Legal Basis for Processing

Under the UK GDPR, we process your personal data based on the following legal grounds:

• Contract: To perform our contractual obligations to provide transport services
• Legitimate Interest: To operate our business, improve our services, and maintain security
• Consent: For marketing communications and non-essential cookies
• Legal Obligation: To comply with applicable laws and regulations

5. Information Sharing and Disclosure

We may share your information in the following circumstances:

5.1 Service Providers

We may share information with trusted third-party service providers who assist us in operating our business, including payment processors, IT service providers, and logistics partners.

5.2 Business Partners

We may share relevant information with our network of hauliers and transport partners to fulfill service requests.

5.3 Legal Requirements

We may disclose information if required by law, regulation, or legal process, or to protect our rights, property, or safety.

5.4 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the transaction.

6. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encryption of data in transit and at rest
• Regular security assessments and updates
• Access controls and authentication procedures
• Employee training on data protection
• Secure data storage and backup systems

7. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Factors we consider when determining retention periods include:

• The nature of the information and why it was collected
• Legal and regulatory requirements
• Contractual obligations
• Business and operational needs

8. Your Rights

Under UK data protection law, you have the following rights regarding your personal information:

• Right of Access: Request copies of your personal data
• Right to Rectification: Request correction of inaccurate or incomplete data
• Right to Erasure: Request deletion of your personal data in certain circumstances
• Right to Restrict Processing: Request limitation of how we use your data
• Right to Data Portability: Request transfer of your data to another organization
• Right to Object: Object to processing based on legitimate interests or for marketing purposes
• Rights Related to Automated Decision Making: Protection against solely automated decision-making

To exercise any of these rights, please contact us using the information provided in the "Contact Us" section below.

9. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your browsing experience and analyze website usage. You can control cookie settings through your browser preferences. For more detailed information about our use of cookies, please refer to our Cookie Policy.

10. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party websites you visit.

11. Children's Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that we have collected personal information from a child under 18, we will take steps to delete such information.

12. International Data Transfers

We primarily process data within the United Kingdom. If we transfer your personal data outside the UK, we will ensure appropriate safeguards are in place to protect your information in accordance with applicable data protection laws.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. We will notify you of any material changes by posting the updated policy on our website and updating the "Last updated" date. We encourage you to review this Privacy Policy periodically.

14. Contact Us

If you have any questions about this Privacy Policy or our data practices, or if you wish to exercise your rights, please contact us:

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) if you believe we have not handled your personal data in accordance with applicable law.